Market intelligence
Know what your market is doing before you decide what to do next.
Market intelligence tracks competitor advertising activity from public ad libraries and category signals, so planning decisions start from evidence rather than assumption.
What you get
- Competitor sets by category and market
- Directional share of voice over time
- Active creative counts and creative themes
- Platform distribution across Meta, Google and TikTok
- Category median benchmarking
- Marketing impact and sentiment scoring
- Alerts when competitor activity shifts
- Links to the public ad libraries behind each finding
'Share of voice and spend indicators are directional estimates derived from public advertising libraries, not exact financial data.'
Category snapshot
Example dataCategoryTelecommunications
Your share of voice23% (directional)
Closest competitor31% (directional)
Active creatives tracked148
Dominant platformMeta
TrendRising
Put every marketing dollar on the record.
See how Globaltong connects campaigns, spend, fees, invoices and reconciliation in one operating layer.